Tony Genco · Owner · Sun Prairie, WI
Hi, I'm Tony.
About Tony Genco, owner of Pure View Window Cleaning in Sun Prairie, WI.
I started Pure View Window Cleaning here in Sun Prairie because I love the moment a homeowner walks up to a freshly cleaned window and notices the difference for the first time. It's a small thing that changes the whole feel of a house.
When you book Pure View, I quote the job myself, my crew hand-cleans every pane, and I stay on the hook for the result. No subcontractors, no rotating faces, no upsells. Shoes off at the door, drop cloths down, every window detailed by hand.
“I treat your home the way I'd want someone to treat mine.”
How Pure View started
Built around the details.
Tony started Pure View Window Cleaning after years of working in trades where the quality of a finished job depended almost entirely on whether the person at the top of the ladder cared about the details. He kept seeing the same pattern in window cleaning around the Madison area. Crews would show up, spray the outsides, hit the obvious panes on the inside, and leave streaks on the rest. Homeowners would politely thank them and quietly redo half the work later that afternoon.
Pure View was the answer to that. The business is built around a single idea: the person who quotes the job should be the person accountable for it, every window should be hand-detailed by someone who treats your home like their own, and you should never have to clean up after the cleaner.
How a typical day looks
Quiet, careful, and out of your way.
On a normal job, the Pure View crew arrives a little before the time Tony quoted, parks where they will not block the driveway, and walks the house with you so they can flag anything that is going to need extra attention. They work inside or outside first depending on the weather and how the rooms are laid out, lay drop cloths on every floor, and move any furniture that needs to come away from a window before putting it back exactly where it started.
By the end of the visit, the house looks the same as when they arrived, except the glass is clean and the rooms feel about ten percent brighter. Then they walk through with you again, top to bottom, and they do not leave until you are satisfied that every pane is exactly where it should be.
What you can expect
The same promises every visit.
Every Pure View clean comes with the same basic promises. Tony quotes the job himself before any equipment shows up, so the price you hear on the phone is the price you pay on the day. The crew uses non-abrasive products on hard water spots and treated finishes, so nothing gets etched or clouded in the process of getting clean.
Pure View is fully insured under a Wisconsin LLC, and Tony carries proof of insurance on his phone for anyone who asks. And if a streak somehow appears two days later in the right afternoon light, the crew comes back and fixes it without a fuss and without an extra charge.
Why Pure View
Local, careful, and obsessed with the details.
Fully insured LLC
Licensed and insured in Wisconsin, so your home and our team are covered every visit.
Streak-free finish
Hand-squeegeed, lint-free detail on every pane. No spray-and-pray, no missed spots.
Quick scheduling
Most quotes go out the same day, and most jobs are scheduled within the week.
Owner stands behind every job
Tony quotes every job himself and stays accountable for it. His crew hand-cleans every pane to the same standard, every time.
Ready when you are